A sizzling romance is unfolding right before our eyes.

Perhaps the most evocotive app of all time was recently introduced by Kindle, but they’re not touting it as anything other than helpful. No-o-o. The makers of Kindle are being giant teases. They’re baiting us. Flirting. Easing us in with a sweet little story. Before you even know what’s hit you, the new Kindle will be on your wish list, and you won’t even really know why.

MAYDAY IS WHY

Have you seen their new ad campaign? See for yourself and we’ll discuss:

Okay, so let’s talk. The guy is adorable and dresses nice. His house is bad-ass and unbelievably impeccable. The cleanliness suggests a wife (you know I’m right), yet there’s not a single sign he’s married in sight. Go back and watch it. No sign of family. No toys on the floor, no family portraits, no bra hanging on the doorknob purse on the counter. There’s a guitar mounted in the family room – he plays guitar – hot. A big-ole-doggie sits on the other side of the coffee table. Nice. A dog guy. And did you notice the sexual tension between him and “Amy”? Yeah. Guess how many times he’s gonna need the Mayday button later that night…..

If you had any doubt whether he’s single or if they were really flirting….they’ve come out with a second and third commercial (FF through the first one):

Still no kids or wifey! He does, however, have a niece, and shows Amy her photo….total chic bait! Between the dog, the guitar, and the cute niece, Amy doesn’t stand a chance. Did you see her get all giggly?! Hell, she would have done the hair flip if it wasn’t plastered to her head. Oh, and I don’t buy for a second that she can’t see him. They are soooo gonna DO IT.

I went on a couple of websites to research the new Kindle and I was tantalized by the descriptions. It’s described as coming in either 7″ or 8.9″  depending which model you choose, sheathed in sleek magnesium alloy. Powerful operation system (are they selling a Kindle or the Rabbit?). The Mayday app allows users to seek advice about their device, and operators can even take control of your device from afar (me likey).

I don’t know about you, but I’m wondering two things: 1) what happens when I press the Mayday button? Will I get a hot guy? Because if I don’t, the disappointment will be palpable, and 2) I can’t wait for the next installment of “50 Shades of Kindle” because it’s all sweet and innocent now, but I feel like that cutie with the guitar has a naughty side…

Do you currently own a Kindle of any model? Have you ever felt the need for live help? Would you use a live help if you had it? Let’s get a conversation going –  I’m dying to hear from you!